A typical ad for Wharton Executive Education, as appearing in Fortune,
Forbes, Business Week,
Wall Street Journal, Economist,
and others.
Wharton Executive Education seeks to enhance enrollment for high-end seminars to corporate executives. It faces stiff competition. Differentiate Wharton from competitors, and raise the profile of the institution.

A comprehensive strategic commmunications plan, based on carefully crafted market research and clear objectives. A series of ads, reinforced with public relations and collateral materials, supported with internal staffing to handle the work load.

Helped propel the school to the Number One spot on the Business Week "Top B-Schools in America" list several years in a row. For every dollar spent, they received two dollars in revenue .