Product literature helps link
key services to the new needs
of the marketplace.
Problem:
The pioneer of disaster recovery planning finds the market has shifted over the years and a plethora of disparate service offerings may confound prospects. How to minimize the market confusion?

Solution:
A fresh outside perspective brings a reorganization of existing services into a branding structure that organizes offerings around market needs. Services are renamed, and a colorful brochure helps re-introduce the new lineup to prospects and customers.